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Interesting interview with Adobe's CEO Bruce Chizen on ZDNet. In it he mentions his suprise about the power of Flash video and states how Flash Media Server turned out to be a big surprise. I wonder what he means by that - Flash video is exploding, that's clear, but FMS was never a product that has been pushed very hard by neither Macromedia nor Adobe. At least I didn't have the impression that it received many marketing dollars. So did it sell better than expected? Got more traction that expected?
What's also interesting (especially for people like myself who are in the middle of it) is what Chizen mentions first when asked about important new markets for Adobe. The simple asnwer is: Video. Aight, I hear ya Bruce ;-)
He also mentions real-time editing, post-production, streaming, DRM, delivery... Wow what was that? DRM? Oh dear, giving in to peer pressure are we? Let's hope the approach to this will be sensible, which I am sure it will be. I think DRM only works well if genuine customers are totally unaware and unaffected by it, it's pirates who should suffer instead. So far that hasn't been achieved (by neither Microsoft nor Apple, to name but two) and I look forward to seeing the ideas that Adobe has up their sleeves.

Comments
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Very interesting, they do have a planned release of the next FMS for this year. I wonder if some of these changes will make it into the release. I hope at least they do some kind of language upgrade on the backend.
# Posted By Renaun Erickson | 3/10/07 9:00 PM
I think that what he means is that he actually did not know about this "other" software that macromedia had, he probably knew about flash and the niche that they would fill together with the pdf reader. He than actually realized where flash video stays, its neither the best quality or the fastest encoding solution for the web right now, the codecs used i mean, but the "HASSLE FREE" video applications development + broad reach of the flash player, made this baby rock, thing that did not happen with apple's quicktime or mediaplayer who have far superior quality/speed(download/encoding/decoding/compression).

Lets hope that he also realizes that the FMS is too expensive and they can lower the price so that it will really have a BIG BANG evolution!
# Posted By iongion | 3/10/07 10:45 PM
I think he meant "as a technology that can be leveraged" FMS is probably as important from a technical standpoint as the flash player itself. Given that Adobe's video editing tools are as good as it's image editing tools and that the internet is poised to start really utilizing video, FMS is a major Ace in the deck, it will be intersting to see what they do with it. I hope they play it rather than reserve it like MM did. It's still only good for one trick, after all.
# Posted By Cortlandt Winters | 3/10/07 11:35 PM
One of the killer features of FMS is that access to video streams can be controlled programmatically. Also it can be controlled on the server-side, which is superior to methods like DRM which is acting on the client-side. No other product on the market (except the new Wowza-Server) is as flexible as FMS when it comes to controlling access to video streams.
# Posted By Jan Pies | 3/16/07 8:16 AM